BBA

Programme Overview

The BBA programme is approved by MAKAUT, West Bengal. The faculty, with strong academic and industry experience, helps develop competent managers capable of excelling in diverse sectors.

The programme focuses on building interpersonal skills, leadership qualities, and social responsibility through classroom learning, industry interaction, and extracurricular activities. Special emphasis is given on soft skills, role plays, and simulations to make students industry-ready.

Programme Objective

The programme aims to develop individuals with global competencies to handle business challenges effectively. It promotes teamwork, entrepreneurial thinking, and critical decision-making skills.

Regular seminars and workshops by industry experts help students stay updated with modern business practices.

Course Duration (4 Years)

The BBA programme consists of 8 semesters over four academic years.

Eligibility Criterion

10+2 passed in any stream from a recognized board.

Career Opportunities

The programme opens opportunities in sectors like:

• Marketing: Marketing Manager, Brand Manager, Sales Manager, PR Specialist, Social Media Manager
• Human Resources: HR Manager, Training Manager, Payroll Specialist
• Finance: Financial Analyst, Investment Banker, Credit Analyst
• Operations: Supply Chain Manager, Logistics Analyst
• Analytics: Business Analytics, Data Analysis
• Research and Training: Higher studies and academic roles
• Entrepreneurship: Startups and business ventures